Audi Q8 Launch

‘AUDI IS MORE’  

In 2020 AUDI set out to launch the face of its latest communication ‘AUDI IS MORE’ – the all luxurious AUDI Q8.   

We were tasked to execute an event that harnessed inspiration from all thing ‘8th Dimensional’. This event was a creative challenge we delightfully undertook; Keeping the theme of the 8th Dimension as the star of the event- we conceptualized the pre-function area to portray various interpretations of 8 dimension, bringing on board celebrated artist.  Rich in abstract art, the pieces displayed were widely appreciated by the guests.  

The highlight was the launch moment, which was executed using a false screen set up, which opened to a larger stage. Finally unveiling the stellar AUDI Q8 with its brand ambassador Virat Kohli.  The crowd was ecstatic, and the media couldn’t get enough of the beauty, Q8.